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Welcome to summer!  Leading Lady’s style team is excited to transition our wardrobe and show a little skin!  Today we’re talking about the best full figure bras for your summer attire.

In the dog days of summer when the sun is blazing, the last thing you want is a bulky or itchy bra to add heat or irritate your skin.  Luckily, Leading Lady has a fantastic selection of full figured bras in light fabrics like stretchy cotton and soft lace that will keep you supported, cool and looking good this season.

Hopefully we all get the chance for some leisure activities this summer so our number one pick for summer bras is our leisure bras, of course!  Our cotton front-closure leisure bra comes in playful polka dots, peacock and core pink, among other colors, and is super comfortable for hanging out this summer.  It is called “The Most Comfortable Bra in America” for a reason!  Equally as comfy is our other best selling zig-zag weave front-closure leisure bra.  Check it out in leopard and red to add a little sizzle to any summer ensemble.

If you will be traveling this summer and need to spice things up for a special occasion, you’ll certainly want to bring along Leading Lady’s lacey full figure bras.  Unlike other lace bras, Leading Lady uses delicate, soft lace that feels silky on the skin.  Looking hot never felt so cool in our lace cup underwire full figure bra or our scalloped lace underwire full figured bra.  Both are available in black and nude to pair with your trendiest summer tops and dresses.

For everyone taking advantage of the warm weather to take energizing walks on the beach, head to the golf course or play some tennis, stock up on Leading Lady’s sport tank with wirefree shelf bra or wirefree full figured sports bra, in white leopard or WOW pink.

Keep it easy and breezy this summer with light, comfortable and stylish full figure bras.  Now through June 22 you can save $5 on select styles when you buy 3 or more bras.

Happy summer, Leading Ladies!

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Can you believe the year is nearly halfway over?  Where did the time go?  It seems like just yesterday we were cozying up by the fire in our favorite leisure bras and starting our year off in a healthy way by heading to the gym in our sport bras.

While the seasons have changed all-too-quickly, the mid-year point is a great time to reflect on the progress you’ve made with your New Years resolutions, and what your goals will be for the remainder of 2013.  Believe it or not, your bra can help!

Maybe you began the year with a burst of energy and hit the gym multiple times a week.  But then as the weeks rolled by, you slowly dropped your workouts.  Don’t worry, it’s not too late!  Getting healthy is a lifelong goal and you can pick up where you left off anytime.  Now that the weather is nice, forget the gym and rock your wirefree sport full figure bra outdoors while you’re hiking, biking or otherwise enjoying exercise in the sunshine.

Perhaps your New Years resolutions included being more confident and even sprucing up your appearance for that special someone in your life.  As you’re preparing for holiday events, New Years parties and even through Valentine’s Day, you probably felt motivated to look and feel your best. But if your goal was thrown out with your heart-shaped box of chocolates, you may need to revaluate, starting from the intimates, out.  Wearing the proper bra size, and especially wearing a supportive and sexy bra, may be just what you need to stand a little taller and regain your flirty attitude.  Our scalloped lace underwire full figure bra has been known to do the trick!  And if you are wondering how to determine your bra size to get that great Leading Lady fit, check out our bra size calculator.

Another common New Years resolution that often gets lost in the chaos of life is taking time to slow down, unwind and enjoy.  Summer vacations are a terrific way to accomplish this objective and we’ve got the perfect intimates to help!  One of the best parts about being on vacation is getting to let lose and relax, right? While you’re lounging, we suggest Leading Lady’s selection of comfortable and stylish full figure leisure bras.

It’s never too late to get back on track.  Use this mid-point in the year to decide how you want to spend the rest of 2013.  To get you started, we are having a SALE on over 20 styles for under $20, now through June 17.  We wish you much health, confidence and comfort for the remainder of the year!

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The weather is warm, and it’s time to take your workouts outdoors. Whether that means a power walk in the park, yoga on your patio, or a bike ride at the shore – make sure you’re properly supported with companionship and a Leading Lady full figure sports bra!

Support can come in many forms. Here are a three of our favorites:

Buddy up Working out with friends can make exercising more fun, provide encouragement to keep you going, and keep both of you accountable for sticking to your routine.  And, a little friendly competition never hurt anyone!

Join the team Summer’s a great time to socialize, so why not do so while breaking a sweat? Join a recreational volleyball, softball or even a kick ball league this season.

Support the Girls No matter the seasonal exercise you choose, make sure your girls are supported with a properly fitting plus size sports bra. The right fit will help prevent sagging, chafing and keep breasts dryer and more comfortable even under the most strenuous sport conditions.

Leading Lady’s wire-free full figure sports bra is a great option for your summer work outs, and from June 7-12 you can save 30% off your order when you purchase 3 or more bras from LeadingLady.com.  So grab your buddies and order your sports bras together to save big this summer!

Happy shopping, happy sweating!

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We all rejoiced when Memorial Day marked the unofficial start of summer, and the return of white. But summer whites often need a pop or two of color to really stand out. Why not add some color to your wardrobe? Some of our favorite seasonal hues, and summer style ideas are below.

 A Bright Top: Make white jeans bright jeans with a neon tank, like this hot pink & orange style from Karen Kane, perfect with Leading Lady’s Seamless Wirefree T-Shirt Bra.

A Statement Lip: Add a pop of color and a touch of lace to your summer white with a little hot lip color and the Leading Lady Scalloped Lace Underwire Full Figure Bra.

Sunny Sunnies:  Your friends may need to guard their eyes from your magnificently bright whites, but you should also protect yourself from UV rays with some functional yet fun sunnies, such as these bright wayfarer sunglasses from rayban.

An Accent Bag: Besides carrying necessities, such as Leading Lady’s Wirefree Sport Full Figure Bra, from a workout at the gym, a brilliant bag can save your whites from feeling bland.

Nail It: Polishing your nails in catchy, bright colors is a noncommittal way to freshen up your look, as is adding Leading Lady’s Molded Padded Seamless Underwire Full Figure Bra to your ensemble. Not only is this bra a customer favorite, but boasts summery colors such as ‘blue mist’ and ‘dry pink’ to complement your outfit and stunning nails.

However you decide to brighten up your summer style, make sure you’re intimates drawer is stocked for every occasion.  Take $15 off order of $75 from May 28-June1.

Happy Summer, Leading Ladies!

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When you’re the bride, style goes beyond the white dress. In fact, it should start underneath.  Check out Leading Lady’s bridal style guide dedicated to the perfect full figure bras to go with your perfect bridal ensembles.

Rehearsal Dinner: Kick off the weekend in something blue. Set the tone with our seamless underwire full figure bra in blue mist, topped off with a chic & vibrant blue-hued dress. The v-neck and flirty pattern in this maxi dress make it an especially flattering and fun choice.

Wedding: A ¾ length full figure bra is a great option under your wedding gown. In addition to lift and support, this bra can help to hold the structure and shape of your dress – even thorough hours of dancing.

Brunch: The morning after you’ve become a Mrs., you’ll want to bid farewell to your guests in style. Try a wrap dress, paired with our crossover leisure bra for equal parts comfort and cute.

Honeymoon: Some bras were made for romance. Our lace cup full figure bra in black lace is one of them. Get your sexy on, and pack this little number in your honeymoon suitcase. It looks so stunning, you and your new Mr. may not want leave your hotel room.

Shop for your wedding intimates essentials now through May 20, and save 20% off of your order at LeadingLady.com.

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Beauty comes in all shapes and sizes. At Leading Lady, we know that every woman deserves the perfect bra to make her feel both uplifted and beautiful. This is especially true for those of us with hard to fit sizes.

Being a unique size may lead to less-than-ideal lingerie choices, and we’re putting an end to wearing the wrong size. Instead, find your fit using the Leading Lady fit calculator.

We’ve heard from women who don’t fit the typical full figure bra mold.  Maybe you need a wide band and a small cup, which many women have trouble finding in non-specialty brands.

Then, rejoice.  Our fit conscious designer, Haidee, has created beautiful scalloped lace bras, everyday seamless styles and sleep and leisure bras in leopard and polka dot prints in wide band sizes with A cups and B cups.  Finding perfection just got easier, from your intimates – out.

Shop by style, or shop by size, but find your perfect fit and get shopping! Take $10 off when you spend $75 or more through May 17 at LeadingLady.com. Happy shopping!

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Most of all the other beautiful things in life come by twos and threes, by dozens and hundreds.  Plenty of roses, stars, sunsets, rainbows, brothers and sisters, aunts and cousins, but only one mother in the whole world.  –Kate Douglas Wiggin

Each mom is one-of-a-kind, a one-and-only match for her children.  Mother’s Day is such a special time to reflect on all the wonderful ways our mother’s have influenced our lives.  From infancy to where you stand today, your mom has surely shaped who you are as a woman.  She has taught you many valuable lessons.  Some you can pinpoint like how to write your name, bake oatmeal cookies or drive a car.  Others are morals and values that are part of your character and inform your everyday decisions.

Moms have held our hands through so many times in our lives, making us feel special and important no matter what else was happening in their own lives.  Perhaps your mom took you to your first musical that inspired your love for song.  She may be the one who encouraged your sense of adventure and love for nature by spending time exploring outdoors.  Maybe she took you on shopping sprees and you owe your keen sense of fashion to mom.  She probably took you to your first bra fitting too, stressing the importance of a great bra for every occasion!

We hope this Mother’s Day you will take a moment and think about all the fabulous ways your mom has enriched your life and the role model she has been to you.  If she is close by, tell her with a hug.  If she is far away, tell her on the phone or video conference.  If she is a lasting memory in your heart, tell send her special prayers of love.

Return the gift of support and comfort this Mother’s Day with Leading Lady’s full figure bra sale.  When you buy 3 bras for you or mom, you get 1 FREE through Mother’s Day.

Happy Mother’s Day!

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It’s almost your big day! So much thought has gone into every detail of your wedding, but we know that every bride can use a little inspiration every now and again.

There is truly nothing better than a celebration of love! And at Leading Lady, we love intimates. In this case, we’re using them as our wedding planning inspiration, too.  We say something borrowed, something blue, something lacy, something new.

Take our stunning Scalloped Lace Underwire Full Figure Bra to start. This bra will not only ensure you’re well supported under that gorgeous dress, but will encourage you to feel like your most confident, beautiful self on your most important day.

Why not borrow the lacy, elegant feel from your lingerie drawer and extend it to rest of the affair?  How? We’re glad you asked. Try wrapping your bouquet in a vintage lace handkerchief, or select a lace overlay for your table settings.  Don’t stop there – decorate your cake with a lace-inspired pattern, or cover glass candles with lace or doilies to create an extra romantic atmosphere.

Most importantly make sure to savor a moment and take it all in! Enjoy every second of your wedding day.

Shop for intimates and inspiration now, and save 5% + get free shipping on all orders through May 8^th. Congrats!

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Today we are continuing with our Spring Fashion series by focusing on those small details that complete an outfit. Accessories are a great way to define your style, incorporate spring trends into your look, and add a daily dose of glam.

For example:

• Switch out your stilettos for some chunky heels that are functional and comfortable, yet fashion forward.
• Black and white contrasts will never go out of style and are particularly popular this spring. Try pairing our seamless T-Shirt bra in black with a sheer white top, and black trousers to really make a statement.
• Let your inner diva shine with metallic hues in a scarf or purse.
• Make going from home to work to the gym simpler by grabbing a stylish large tote to hold all of your things. Use that tote to carry your Leading Lady Wirefree Sport Full Figure Bra, in all of its breathable and absorbent glory, from the gym to happy hour with your girlfriends.
• Intimates make great accessories. Leading Lady’s Lace Cup Underwire Full Figure Bra inspires confidence under your office or dinner attire, while providing support and on trend, super-soft lace details.  Or check out our trendy leopard print zig-zag weave front-closure leisure bra.

Thanks for following our spring 2013 fashion series.  Stay on trend from the intimates, out with our $10 bra sale, April 27 through May 1!

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It’s Earth Day, Leading Ladies! The perfect day to talk about recycling – you guessed it – your bras. You know, those intimates that have been sitting in your drawer, because they no longer fit. Or worse, those intimates YOU’RE STILL WEARING that no longer fit you.

If you’ve found the perfect bra, it may be hard to let go, even when she gives you signs that you’re no longer the best friends you once were.  Bras, just like friendship, are about support.  So don’t let your favorite old bra bring you down.

Bras should be replaced every 4-6 months depending on the number of bras you wear in rotation and how you launder them.  If you notice tearing or if the elastic splits, that is a sure sign it is time to replace.  Also replace bras when your size changes due to pregnancy, weight loss or weight gain.

 Before you discard your ill-fitting underpinnings, remember that there is likely a lady who would be a perfect fit for your gently used bra.  Our partners at The Bra Recyclers collect gently used and new bras, and provide them to women and girls in transition. By recycling your bra, you’re not only helping to “support” women in need, but you’re also reducing the amount of unnecessary waste.

Join us in celebrating Earth Day the best way we know how, from the intimates – out.  After you’ve recycled your gently used bras, shop our sale! Save 15% + get free shipping on all orders from April 21-26.

Thanks for helping us to improve the earth, one bra at a time!