COMFORT IS BEAUTY

Sports Bras in History: How Title IX and Women’s Athletics Shaped the Sports Bra

Sports Bras in History: How Title IX and Women’s Athletics Shaped the Sports BraMarch is National Women’s History month and to celebrate we’re bringing you a short history of the sports bra, one of the greatest brassiere-related inventions that benefits active women around the world.

Who would have thought that two jock straps sewn together would serve as the first sports bra? When Lisa Lindahl and Polly Smith set out to create a supportive workout bra for women, they concentrated on designing a bra that reduced chafing and breast soreness as well as slipping shoulder straps.

It wasn’t until Lindahl’s husband joked that they needed “a jockstrap for women’s breasts” that the two women experimented by sewing two jockstraps together to form what they called the “jockbra.” This bra, designed in 1977, eventually was renamed the “jogbra.” Four of the original Jogbra prototypes are currently on display: one is bronzed and on display near University of Vermont’s costume shop (where it was originally created), 2 in the Smithsonian, and the last one is on display in the New York Metropolitan Museum of Art.

It’s no coincidence that the first sports bra emerged just years after congress passed Title IX, an important act that’s part of 1972’s Education Amendment. Title IX was not drafted for women’s high school and collegiate sports in particular, but its impact across women’s athletics meant that more women could participate in sports funded by universities. No longer the “weaker sex,” women competed in all available athletic competitions and fields. Once women had the government’s support to pursue athletics, the need for better breast support followed quickly behind. No wonder the sports bra became such a hot-ticket item in the late 1970s!

Once the Jogbra was purchased by a brassiere company in 1990, the original design underwent testing and was produced into the compression-style sports bra we’ve come to know today. Today, sports bras fall into two general categories: compression or encapsulation bra styles. Both sports bras are usually made from stretchy, Lycra materials that have moisture repellant and wicking properties to keep you cool through a workout.

In just a short time, sports bras have become wardrobe essentials for active women everywhere. Whether you prefer racer back sports bras or encased underwire bra styles, we’re sure that your sports bra lifts you and keeps bouncing at a minimum.

Looking for a cute and comfy cotton sports bra that’s perfect for walking, yoga, and running errands? Hop over to our wirefree sports bra page to see if we have you size in stock!

Happy National Women’s History month, Leading Ladies!

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Search our past Q+A's.
Choose a topic that interests you to view only related Q+A's.

4th of July
a perfect 14
AAD
Active Bras
allergens
allergies
allergy
allergy forecast
allergy medicine
allergy season
allergy tips
aloe vera
aloe vera health benefits
Amber Riley
American Academy of Dermatology
antioxidants
anxiety
anxiety symptoms
anxious
aspirin
at home pedicure
baby weight
beauty
beauty routines
beauty tools
BeautyFull Boutique
best indoor plants
best running songs
Best Way to Wash Bras
best workout songs
Beyond the Fitting Room
Body Acceptance
Bra
bra calculator
bra care
bra donations
Bra Fit
bra fit tips
Bra Fitting
bra fitting tips
Bra Recycling
Bra Size
bra size calculator
bra sizes
Bra storage
Bra Style
bra styles
Bra Technology
Bra Wardrobe
Bras
Breast Cancer Awareness
Breast enhancers
Breast forms
Breast Health
breast sizes
bridal
bride
brides
bridesmaid dresses
budgeting
cabi
calories
cancer prevention
capsaicinoids
caring for indoor plants
Celebrating Women
Celebrity News
charitable partnerships
chili peppers
Christmas
Christmas albums
Christmas music
chrysanthemums
clothing donations
Comfortable Bras
compression sports bra
contour bras
curve model
curves
curvy actresses
curvy body
curvy celebrities
curvy fashion
curvy fashionista
curvy models
cute clothes
cute summer clothes
date ideas
Davids Bridal
Diet Plans
donate clothes
donations
dry shampoo
earth day
earth day 2014
Easy Exercises
egg nutrition
eggs
Elly Mayday
Emotional Eating
emotional health
Exercise
Fashion
fashion industry
fashion trends
Fashion's Night Out PLUS
fashionista
fashionistas
Father's Day
First Time Bra Fit
Fitness
fitness goals
fitting room
flip flops
freshman fifteen
front closure bra
Full Figure
Full Figure Bras
Full Figure Fashion
full figure sports bra
Full Figure Stars
Full Figured Celebrities
Full Figured Fashion
full figured women
gardening
gerber daisies
Gift Ideas
gifts for mom
Giovanna Morales Vargas
girls
girls HBO
Girls tv show
good habits
green living
growing plants
gyms
gynecological cancer
hair care
hair care tips
hand wash bras
hand washing bras
Hayley hasselhoff
HBO
Health
health and wellness
health benefits of eggs
healthy
healthy diet
healthy eating habits
healthy habits
healthy hair
healthy hair tips
healthy life
healthy lifestyle
healthy living
healthy pregnancy diet
heart disease
Heart Health
heart healthy diet
Holidays
home pedicure
house plants
how do you wash bras
how to deal with stress
how to get healthy hair
how to measure bra size
how to measure for a bra
how to measure your bra size
how to relieve stress
how to save money
In the Media
indoor garden
indoor plants
inspiring confidence
James Early O’Brien
jockstrap
jogging
Kerosene Deluxe
lace bras
latest fashion trends
Laura Wells
Leading ladies
Leading Ladies We Love
leading lady
Leading Lady 514
Leading Lady bras
leisure bra
Leisure Bras
leisure bras plus size
Lena Dunham
Life Goals
Lingerie
Lisa Cole
London fashion week
losing weight
love
lus size modeling
melanoma
Melissa McCarthy
mental health
mental wellness
modeling
modeling industry
mom
money saving tips
Mother's Day
mothers
mothers day gift ideas
mothers day gifts
mothers day ideas
national ovarian cancer coalition
national womens history month
New Years Resolutions
non padded bras
Online Shopping
Oprah
ovarian cancer
padded bras
pedicure
pedicure supplies
pedicure tools
pedicures
personal finance
personal finance tips
Photos
Plus Size Bras
plus size clothing
Plus Size Fashion
plus size fashion week
Plus Size Lingerie
Plus Size Mannequin
plus size model
plus size modeling
plus size modeling agencies
Plus Size Models
Plus Size Printed Leggings
plus size sports bra
plus size wedding dresses
plus sized models
Plus-Size
Plus-Sized Fashion
pollen
pollen count
positive self image
positive thinking
pregnancy diet
protein in eggs
push up bra
Racer Back
racer back bras
racer back sports bra
racerback bra
recycle
recycling
Retro Style
Robyn Lawley
rule of five
running
running music
running playlist
running shoes
salvation army donation
sandals
Saturday Night Live
saving money
Seamless Bra
seasonal allergies
self care
self-esteem
Sexy bra
Sexy Bras
Sexy lace bra
Sexy Lingerie
Sexy Plus Size Bras
sexy shoes
shampoo
shopping
signs of skin cancer
skin cancer
skin cancer signs
skin cancer symptoms
Skin care tips
Smaller Waist
Specialty Bra Sizes
speed up metabolism
spf
spicy
spicy food
spicy foods
spider plants
sport bra
Sport Bras
sports bra
Sports Bras
spring 2014 fashion trends
spring cleaning
spring colors
spring dresses
spring fashion
spring fashion 2014
spring summer 2014 fashion trends
spring summer fashion trends
stress
Stress Management
stress relief
Summer
summer fashion
summer fashion 2014
summer wardrobe
sunglass trends
sunscreen
sunshine
sustainable living
symptoms of anxiety
t shirt bras
Technology
the bra recyclers
Tips
tips for avoiding pollen
title 9
title ix
title nine
travel
travel clothes
travel wardrobe
Trends
Trendy Plus Size Clothes
trendy plus size fashion
ultraviolet
ultraviolet light
uv
uv light
uva
vacation
Valentine’s Day
Valentine’s Day ideas
vogue
Volunteering on Thanksgiving
Wardrobe
wardrobe essentials
wash bras
ways to save money
Wedding
wedding dress
wedding dresses
weddings
weight gain
weight loss
wellness
what to pack
what to pack for women
white wardrobe
whitney Thompson
women health
Women's History Month
womens health
womens health week
workout
workout music
workout playlist
workout playlists
workout routines
workout songs
Zac Posen