Protect Your Hair from Winter Weather

Baby, it’s cold outside!  The winter weather has arrived and unless you’re vacationing in a tropical locale for the next three months, your entire body may be affected by the chilly weather.  Coldness and wind can have an especially big impact on your hair.  And, just like a fabulous bra and a rockin’ pair of shoes, your hair is one of your best accessories.

The cold weather and wind tends to dry out hair.  To make matters worse, when your heater is on indoors, it dries hair even more.  But get this: your hair doesn’t have to be a disaster during the winter.  If you’re sick of fighting with your locks day-in and day-out, use our winter-time tips for keeping your hair shiny and luscious this season:

Wash Your Hair Less:  Washing your hair may get it squeaky clean, but it can also drain out moisture at the same time.  Try washing hair every 2-3 days.  We’re not telling you not to shower, just pin your hair up and avoid getting it wet.  Added bonus, you get to sleep for a few extra minutes since you don’t have to wash and dry your hair!

Watch Out for Dry Shampoo:  Dry shampoo can often be a bit too dry.  If you feel your hair getting oily between washes, use a dry shampoo but brush it away from your roots to avoid excessive dryness.

wash hairDeep Condition:  You can do a deep conditioning treatment from the comfort of your own home.  Try this once a week during the winter to moisturize and hydrate hair.  Some are leave-in and others wash out after 5-10 minutes.  These are especially helpful for color-treated hair that tends to get drier than usual.

Oil Up:  Oil is the perfect nourishing hair product during the cold and windy winter months.  Try massaging oil into your scalp at bedtime the night before you plan to wash the next morning.  Be sure to pin back your hair so oil doesn’t come in contact with your face. Alternatively, dampen your fingertips with oil and brush them over the tip of your hair to repair dry split ends.

Trim the Tips:  If you find yourself with a ton of pesky dead-ends, get regular trims during the winter.  Think of it as an excuse to pamper yourself and have someone else deal with your winter-hair problems for a change.  Sit back, relax, and let a pro work her magic.

beanieCover Up:  Try protecting your hair from winter damage by wearing a hat, beany or head scarf outdoors.

Watch Your Neck:  Scarves, sweaters and coats often create a knotty mess of hair at the back of the neck.  Move hair to the sides before layering your clothes to avoid a tangle.

Humidifier Please:  Give your hair a steam bath overnight with a humidifier.  It may cause a little frizz, but it’s worth all the extra moisture you’re adding back into your hair.

Go Natural:  Try to limit the use of heat tools on your hair.  That means less blow-drying, flat ironing and curling.  Save the chic hairdo for your holiday parties and go natural for your every-day style.

Here’s to your best hair day, every day!

The Ultimate Guide to Black Friday: What to Wear & What to Bring

Black Friday is just a few days away.  Are you ready?  We’re all about helping you prepare for this major shopping event.  We’ve put together The Ultimate Guide to Black Friday to help you think through everything you need to make your Black Friday shopping trip a major success.

Dress for Success

First thing’s first, you gotta wear the right clothes.  Chances are you’re going to see something you love for yourself and want to try on.  So make it easier for yourself by wearing something that will be easy to take off and put back on.  That means pants you can pull on and off easily, like a casual pair of black pants or leggings.  Layer your top since it may be cool outside but warm inside stores.  Avoid excessive buttons like a button-down collared shirt or cardigan you plan to keep closed.  Zippers or over-the-head sweaters are easier.  Limit your jewelry so you’re not constantly removing it or getting it caught in your clothes.  And pick a hair do that doesn’t require a lot of maintenance. Time is of the essence here.

Bra-Styles-Revisited-The-Contour-Bra-with-Lisa-ColeIt’s important to pick the right bra on this shopping day of all days.  Who needs an uncomfortable bra digging into their shoulders and back?  Or worse, not supporting her dash to the last pair of fabulous jeans in her size?  Not you, that’s for sure!  Pick a style that works best for your all day comfort and support.  For you, that may be a full coverage wirefree full figure bra like our new Ultimate Comfort Bra.  Or maybe it’s a Molded Padded Seamless Underwire Full Figure Bra that features lightly padded shoulder straps to help support your breasts and disperse weight on your shoulders.  Perhaps your most comfortable bra is a Full Figure Bralette with a little lace peaking through your blouse.  Whatever bra you choose, make sure it will be part of your winning shopping team on the big day.

We all want to look amazing when we’re on a big holiday-sanctioned Black Friday shopping spree but comfortable shoes are essential.  Leave the stilettos at home this time.  Even hard-to-remove boots may be too much trouble.  Cute sneakers, padded flats or slip on clogs are the way to go.  Be sure you have some cushion under your feet.  After all, you will be standing and walking for hours upon hours.

Be A Bag Lady

Columbian+Leather+Portfolio+-Busi-Mess+Essentials-+Messenger+BagThe bag you bring on your Black Friday shopping excursion can make or break your day.  May we suggest a cross-the-chest messenger-style bag rather than a traditional shoulder purse?  On this day, you need something to function like a backpack without looking so school-ish.  A messenger bag is perfect for holding a ton of stuff and still looking stylish.

Of course you’ll need to transfer your wallet and cell phone into your Black Friday bag.  Bring along several snacks – ones with protein that will sustain you for hours.  Who knows when shopping will allow you a break for lunch so come prepared with snacks.  You’ll need a bottle of water too; a refillable one is ideal.  Be sure to bring some touch-up makeup and chap stick.  You might want to bring a magazine or e-book reader in case you’re stuck in some long lines.  Put smaller packages in your bag to free your hands for searching for more deals and carrying more packages.

Don’t Forget

  • A holiday shopping list is vital, ladies.  Even if you haven’t picked out the perfect item for everyone, make sure everyone’s name is on a list.  Jot down some ideas of what they may like.  This way you’ll have a better chance of an “a-ha” moment when the right gift presents itself.
  • Know where the best sales are and start there.  Be sure to bring coupons if they are required.
  • Remember, some of the best sales are online so when you’re done at the mall, log on for even more deals.  Or wait until cyber Monday for another great chance to save.
  • Buy items when you see them, as long as your credit limit allows.  You can always return them later.  Black Friday sales are for a limited time only, so take advantage.
  • Speaking of credit, you may want to let your credit card company know that you’ll be doing some big spending so they don’t flag your account and freeze your card.  This is especially important if you are shopping out of town.
  • Bring a buddy with similar goals as yours.  You certainly don’t want to bring a pal who will constantly want to be headed in the opposite direction.  But the power of two or more can help you accomplish things quicker and keep an eye out for each other’s best interests.  (Also, it’s helpful for someone to hold your bags when it’s time for a potty break.)
  • The holiday spirit is one of happiness and cheer.  Be kind and courteous to other shoppers.  Smile and have fun.  In the name of giving and celebrating, let your Black Friday shopping experience be a great time for everyone.

Ok Ladies, looks like your ready.  Ready, Set, Shop!



8 Ways to Wear “The Most Comfortable Bra in America”

This time of year, we get especially jazzed about leisure bras.  They are just so cozy and comfortable, almost like you’re not wearing a bra at all.  For full figure women, that’s hard to find in a bra.  One of our best-sellers in this category is our Cotton Front-Closure Leisure Bra.  In fact, it is so amazing, it’s been named “The Most Comfortable Bra in America.”

As we enter the holiday season and get ready for some much needed family time, relaxation and pampering, the Cotton Front-Closure Leisure bra is quite prefect for many activities we bet you’ll be enjoying.  And we bet you’ll enjoy them a little more in the comfort of this bra.

Today we’re sharing 8 ways to wear “The Most Comfortable Bra in America this holiday season:

Shopping:  When you’re wearing our Cotton Front-Closure Leisure Bra, you’ll feel great during those all-day shopping trips as you diligently check everyone off your gift list.  Standing upright, carrying a shoulder purse and lugging around shopping bags can be taxing (ok, and fun too!).  But when you’re supported and comfortable starting with your intimates, you’re up for the challenge.

Baking:  Who doesn’t love the smell of deliciousness swirling around their kitchen?  Baking is a holiday tradition in many households, maybe in yours too.  As you’re whipping around the kitchen, keep the wardrobe simple and comfy, including our Cotton Front-Closure Leisure Bra.

Leading Lady's Cotton Front Closure Leisure BraSleep:  After the hustle and bustle of the year, it’s nice to hibernate, even if only for a night or two.  Our Cotton Front-Closure Leisure Bra is fabulous for all of you Sleeping Beauties.  The front-closures allow you to comfortably sleep on your back without bothersome clasps digging into your skin.  Plus the light support will hold your breasts in place whether you’re a back or side sleeper.  You’re sure to have sweet dreams during the holidays, and year round, in this bra.

Yoga:  Nothing says rejuvenation like yoga.  Stretching and breathing are fantastic gifts you can give your body.  And to strike your poses in style and comfort, put on our Cotton Front-Closure Leisure Bra.  The wide straps and back help support your entire upper body as you work on balance, flexibility and inner peace.

Snuggling:  If the holidays aren’t a good time to snuggle then we don’t know when is.  In our Cotton Front-Closure Leisure Bra you’ll be looking sweet and sassy with the curve-loving design, detailed trim and fun colors and patterns.  You and your hunny will be delighted by the cute-factor of this bra.

Beach Stroll:  For those of you who are escaping the cold weather for a warm vacation getaway, be sure to pack your Cotton Front-Closure Leisure Bra.  As your feet melt into the sand and the ocean breeze whisks through your hair, you’ll be glad you have this breezy bra for long walks on the beach.  Throw on a tank, tee or hoodie and you’ll be feeling the calm rhythm of the ocean wipe away all the stress of your year in no time.

Breastfeeding:  As versatile as it is comfortable, our Cotton Front-Closure Leisure Bra is a great bra for breastfeeding mamas.  The cups slide to the side for easy access for feedings, and the soft fabric will feel like pillows for your nipples and breasts.

Lounging:  Whether it’s reading stories to your kids or cozying up with a book by the fire, the holidays are the time to catch up on some good-ole-fashion lounging.  It’s the time of year when spending the whole day in your PJs is not only acceptable, but preferred.  Don’t spoil the mood with a itchy, uptight bra.  Nope, let our Cotton Front-Closure Leisure Bra guide you to the ultimate bliss of nothingness.

Happy Holidays! Stay Comfortable!



Fascinating Moments in the History of Bras

Bras are arguably the most important part of a woman’s wardrobe.  For us full figure women, a bra is just not something we can do without.  So thank goodness bras were invented to support and protect our most sensitive and sensual lady parts.

Ever wonder how the wonderful invention of the bra came to be?  Today we’re sharing some fascinating moments in the history of bras:

The Early Days

corsetThe first records of breast support came from the Roman Empire when women wore fascia to hold up their breasts and prevent future sagging.  But the origin of the modern bra begins in the 1860s in Europe.  Until this point, women had been wearing corsets since the 16th Century to support their breasts and slim their waists.  In 1866 the first bra was designed in England and was made from silk and wire.  Then in 1869 a corset was split to include separate pieces to support breast and narrow the waistline.  The U.S. saw its first bra invention in 1893 when the first underwire bra was invented.  But it never took off because it was not successfully marketed.


phelpsMary Phelps Jacobs is considered the inventor of the modern bra.  The 19-year-old socialite was displeased with how bulky her corset was beneath her gowns and how it peeked through at the neckline.  She fastened two handkerchiefs with some ribbon to come up with a new undergarment design.  She called it the backless brassiere.  Within a few years she sold her patented design to a clothing manufacturer for $1,500.  They went on to make $15 million from Mary Phelps Jacobs’ brassiere.


As men headed off to fight in World War I, women had to join the workforce.  This required more mobility and comfort, two things the traditional corset could not offer.  The brassiere was widely adopted as the undergarment of choice for modern women, working or not.


A dressmaker and his seamstress wife, William and Ida Rosenthal, should perhaps be credited with inventing the first full figure bra.  The style at the time was to flatten the chest for a boyish look, but the Rosenthals wanted to embrace a woman’s natural curves.  So, they invented a form-fitting bra with separate cups.  They also thought to create various cup sizes to fit women of all shapes and sizes.  The Rosenthals created several variations of their bras over the next 30 years including the training bra, a push-up bra and the popular 50’s style cone-shaped bra.


Again women returned to work to support their families as husbands fought in World War II.  Women found their cone-shaped bras most productive in factories because they held breasts firmly in place. Military terms like “bullet bra” or “torpedo bra” were used to describe this fashion.


the outlawHoward Hughes himself invented an aerodynamic half-cup bra to support his budding “leading lady” Jane Russell in the movie The Outlaw.  The bra supposedly allowed Jane to perform her action scenes without excessive bounce.  With help from Hughes himself, there was much public outrage over the scandalous sexuality displayed in the movie, but it made Jane Russell a star.



The bullet bra became even more popular by Marilyn Monroe and Lana Turner who wore them to make their breasts look larger.

Maternity Bras also became popular in the 50s as the baby boom generation began to form.


Returning to their roots, women adopting a free-style, hippie lifestyle go bra-less.


bra-burning_freedomtrashcanFeminist women protested the 1968 Miss America pageant by burning their bras as a symbol of things that constrict and minimize the value of women.  In truth, they actually only threw away their bras but they were named bra burners nonetheless.


The first sports bra was created at the University of Vermont when several female students saw the need for some added support while they were out for a jog.


George ChinMadonna reinvents herself and the cone-bra during her Blond Ambition tour when she wore her iconic bra and corset lingerie on stage.

Since the 90s, there have been many innovative bra designs, including wrinkle-free smooth cup bras, memory foam bras and diamond-encrusted bras.  Today bras come in many forms:  from push-up bras that enhance cleavage, to minimizing bras that compact bras to reduce bounce; from backless and strapless, to racer-back and padded straps; from nursing bras, to sleep bras.

From its uncomfortable beginnings as a thick, tight corset, to modern designs that are all about fit, comfort and support, bras have come a long way.  And we’re so glad they have because we just can’t live without ‘em.

Meghan Trainor is Breaking All the Rules

Is it just us or can you not get Meghan Trainor’s song “All About That Bass” out of your head too?  As addictive as it is fun, Meghan’s new mega hit makes a mega statement about body image.  As the lyrics say it best, “Every inch of you is perfect from the bottom to the top.”

meghan-trainor-sirius-xm-02While Meghan Trainor would not call herself a feminist, she did set out to write a song that would break all the rules.  And Meghan didn’t just break the rules, she broke out as a hit star when “All About That Bass” reached the top of the Billboard Hot 100.  Although the tune has a catchy and whimsical beat, it also makes a powerful statement about self acceptance.  That includes loving your curves and realizing that every body is different.  Those who truly love you will love every bit of you.  Her song says, “I ain’t no size two, but I can shake it, shake it like I’m supposed to do.”

Meghan began writing songs at age 11.  As a self-proclaimed tomboy and someone who struggled with insecurity throughout her life, she is embracing this opportunity to send a 106 & Park Livepowerful message to girls across the globe.  “Love yourself more,” is what Meghan recently encouraged of girls in a Billboard Magazine interview.  Now at age 20, Meghan still struggles with her image, but she is learning to overcome her insecurities with her own lyrics.

Meghan’s album isn’t a one-track message either.  Her music is infused with personal values including a track dedicated to her future husband.  She describes how she wants to be treated in a relationship because she’s been in a few bad ones herself.  Her sentiments are an example to many young women who don’t love and respect themselves enough to find a partner who will treat them right.  “Sass can get you just as far as sex,” said Meghan in a recent NY Post interview.

Meghan’s style is full of sass and we love that she created her own version of pop star. Just like her lyrics, Meghan’s full figure fashion looks are inspiring.  From polka dots to wild prints, school-girl charm and flirty florals, Meghan’s inner beauty certainly shines through.  She’s a new force to be reckoned with and this role model is someone every woman can stand behind.

Full Figured Fashion: Leopard Print Inspired

Fashion inspiration comes from many places but one of our favorite is nature.  And nothing’s more fun than wild prints, especially leopard.  Two of our favorite full figure bras were inspired by leopard print fashions: our zig zag front closure leisure full figure bra and our active wear full figure bra.  Both are uber comfortable and stylish for casual activities, low impact exercise and sleeping.


Leopard prints are an exciting way to jazz up your full figure fashion.  While we love black ensembles, sometimes is nice to give them a little pizzazz with a wild print.  By throwing on a leopard print cardigan, belt, headband or shoes, you can add some energy to all black outfits.  Or go bolder and try leopard print leggings with sneakers, heels or boots for a wildly outrageous look.  And if a corner of your leopard print bra shows, that’s not such a bad thing.

Playful leopard print full figure clothes inspire us and there is no better pairing than a leopard print full figure bra to give you support and comfort beneath your clothes.  And have you ever noticed that when you’re wearing a fun print, even on your intimates, you feel a bit peppier yourself?  Confidence comes from the in-side, or in this case the intimates-side.

Not sure how to style your leopard print full figure bras?  Let us offer a few suggestions:

leopard-sweater-244x300First up, our zig zag front closure leisure full figure bra.  This chic leisure bra is the perfect fit for a variety of pieces in your leopard print wardrobe.  We love this trendy leopard print cardigan with black pants or jeans.  A three-quarter length sleeve makes it a bit more interesting and cooler for a variety of seasons, and the open buttons styling at the top and bottom is brilliant.  With your zig zag front closure leisure full figure bra, you’ll be “spotted” on the best dressed list among all of your friends.

leopard dress


Want a little more leopard?  Go for this sassy casual leopard print dress.  Great as a stand-alone dress or with leggings, this mod outfit is the best of leopard.  With your leopard leisure bra, you’ll be struttin’ this sexy look with confidence.

leopard leggings


If you prefer leopard legs, try a spandex blend leopard print legging. We love them with a red contrasting top.  In fact, these leggings are trendy for any season with a variety of tops ranging from a tank top, t-shirt, sweater or sweatshirt.



white leopard jacketwhite leopard top

Next up is a fun twist on the leopard print.  It’s our white leopard print active wear bra.  This bra is ideal for light exercise, walking, running errands and lounging at home.  With the ultimate comfort and support in mind, your leopard print active wear bra works perfectly beneath this stretchy leopard t-shirt or athletic zipper front sweatshirt.


gap-leopard-print-sweats-heather-grey-swhite leopard PJ pantsFor some leopard inspiration on the bottom, we love these two options.  You’ll be stylin’ at the gym in these white leopard print crop sweatpants and your white leopard print active wear bra.  Or enjoy some wild dreams in your leopard full figure bra and leopard pajama pants.


Let your leopard lingerie bring out a bolder you.  Come on our wild safari ride and get inspired by nature with us!


The First Ever Plus Size SuperModel Returns

Plus size fashion turned a corner in the 90s when the fashion industry recognized the dire need and huge revenue potential of full figure clothing.  And with the rise of full figure fashion came the first ever plus size supermodel.  Her name was Emme.  She quickly became the face of plus size modeling and was then donned the ultimate industry title, supermodel.

Emme-Aronson1Emme’s fame took her to many new heights that plus size women had not yet reached.  She broke barriers in the fashion industry, but more importantly in the general consciousness of the country and the world.  She was named one of People Magazine’s “50 Most Beautiful People,” and was Glamour Magazine’s “Woman of the Year in 1997.  That same year Ladies’ Home Journal called Emme one of their “Most Fascinating Women of the Year,” and two years later named her as one of the “Most Important Women in America.”  She was also the first ever plus size woman to earn a contract from a major cosmetics company when she became a spokesmodel for Revlon in 1998.

At the time, Emme represented “every woman” in a way that had never been publicly recognized as beautiful before.  She showed women everywhere that size doesn’t dictate beauty; fashion is not restricted by numbers on a tag; and the importance of self-esteem and a positive body image.

And now, Emme is back!  After writing several books, designing a sportswear clothing line and overcoming cancer, Emme is returning to the modeling and plus size fashion industry.  She recently signed with Muse Models, but her bigger venture may be as a catalyst in the full figure fashion industry.

Like most full figure women, Emme struggles to find stylish clothes in her size.  But unlike others in her position, Emme has a bit of clout to do something about it.  Emme is teaming up with her alma mater Syracuse University for a challenge called “Fashion Without Limits.”  The initiative tasks design students to create “an evening dress for a supermodel.”  The winner will receive a cash prize, award and will hopefully go on to design more full figure clothes.

Emme recently spoke to Women’s Wear Daily about the contest.  She expressed her frustration over the lack of options for full figure women who are willing to pay high fashion prices for spectacular clothes.  With the “Fashion Without Limits” challenge she wants to inspire a new generation of designers to learn how to design, fit and create clothes for women size 12 and over, especially since the average woman in the U.S. wears a size 14.

We are looking forward to the creations that come out of Emme’s new project.  And we can’t wait to see her on the runways again!

The 5 Best Black Bras Ever

Black. It’s classic; It’s timeless; Always seasonally appropriate; Incredibly flattering; Fashionable for every occasion.  Whether it’s a little black dress, slinky black blouse or a cozy black t-shirt, you can’t go wrong in black.

With your black ensembles, you’ll need the perfect black bras to wear underneath for lifting support, maximum comfort and the upmost style.  Luckily, they are not hard to find.  In fact, they are all right here at  We’ve got the five must-have black full figure bras that every woman should own.

5028blackBlack T-shirt Bra:  The most versatile and most worn black bra in your wardrobe will probably be your everyday t-shirt bra.  With smooth molded cups that shape the bustline and comfortable, supportive padded straps that that lift and support your breasts, this bra has it all.  This bra is perfect for everyday office wear giving a beautiful silhouette under structured blouses and jackets, as well as casual t-shirts, sleeveless blouses and seasonal sweaters.  Offered in underwire and wirefree styles to suit your personal preference, this molded padded seamless full figure bra features four hook-and-eye closures in back for longer use after normal stretching from wear and wash.

5403blackBlack Bralette:  Next time you’re in need of a camisole but don’t want the bulk or heat of an added layer, reach for a black bralette.  It offers the look of a cami and the full support and coverage of a bra.  The lace trim adds elegance under sweaters, wrap dresses or any blouse that may plunge a little too low.  Made of a stretchy and soft cotton/spandex blend, our bralette is seamless and creates a smooth line beneath clothes.  It has thin straps to pair nicely under tanks and sleeveless tops as well.

Sexy Black Lace Full Figure Bra:  Every woman needs special occasion bras and we 5044blackhave one that is smokin’!  It’s our scalloped laced underwire full figure bra.  This bra is about as sexy as they come, and that’s without compromising comfort.  The sensual soft lace with scalloped edges shows just a hint of skin while still providing excellent coverage and support.  The cups and straps are lightly padded for comfort and a gentle lift.  Sometimes in fashion we sacrifice comfort for beauty…but this is not one of those times.  Plus, we guarantee this bra is husband or boyfriend approved!

Most Comfortable Black Bra in America:  On those days that call for some lazy 110black_hookslounging or a breezy day of running errands, our cotton front closure leisure bra is the bra for you.  Named “The Most Comfortable Bra in America,” this bra was built for ultimate comfort.  The wide back and lightly padded straps support larger breasts and helps disperse weight evenly on the back and shoulders.  The front closure makes this bra a cinch to take on and off and ideal for sleeping.  It is made of a soft cotton blend that will make you feel like you are not even wearing a bra.  It’s just that comfortable!  It’s also super cute and works great for yoga or Pilates as well.

514blackBlack Sports Bra:  We all know it to be true, black is slimming.  And even at the gym, we want to look trim and fit.  All black workout attire can help make it happen, starting with a black sports bra.  Our black full figure sports bra is terrific for light exercise, including cycling, yoga, stretch and weight lifting.   It’s made of breathable material that won’t irritate the skin or cause chaffing.  Black workout gear also prevents embarrassing see-through moments when sweat saturates lighter colored clothes.  Look great, even at the gym, in a comfortable and supportive black sports bra.


So next time you’re standing in front of your closet wondering what on Earth you should wear, go classic, go chic, go black.  And with these five black bras in your wardrobe, you’ll be ready to rock whatever black outfit you choose.

The Good, The Bad and the Ugly about Breast Cancer

The country goes pink in the month of October in solidarity, hope and support for Breast Cancer Awareness Month.  As one of the most successful health advocacy campaigns, breast cancer awareness has done some amazing things for a very tragic and serious disease.  So with a lot of bad that comes from cancer, there is some positive news about the decline in breast cancer in recent years, in large part due to the prolific breast cancer awareness campaign.  Today we’re breaking down the stats – good, bad and ugly – as a reminder that we’ve come a long way in support of breast cancer, and there is still a long way left to go.

Breast Cancer Statistics:

  • 1 in 8 womenOne out of every eight women will be diagnosed with breast cancer.  That’s at least a few of your friends, neighbors, family members or co-workers.
  • Approximately 220,000 women will be diagnosed with breast cancer this year and nearly 40,000 will die of the disease, making it the second leading cause of death in women in the U.S. and the leading cause of cancer death among women in the U.S.
  • The largest factors that contribute to breast cancer are being female and age.  The risk of breast cancer is greater as a woman gets older, however breast cancer can occur at any age.
  • Genetics play a factor in breast cancer but only 5 to 10% is hereditary.  The risk of breast cancer is doubled if a woman has a first-degree relative (mother, daughter or sister) with the disease.  But still, over 85% of women who are diagnosed with breast cancer have no familial history.

The Good News:

Even with these somber statistics, the prognosis is better than ever before.  Since 1990, breast cancer death rates have been declining.  The most decline is for women under the age of 50.  Several factors may contribute to this improvement including early detection, ribbonless use of hormone replacement therapy after menopause, better treatment and more awareness of risk factors.  Clearly, breast cancer awareness month is working to inform women to reduce their personal risks – eating a healthy diet, remaining physically fit, breastfeeding, not smoking, limiting alcohol, taking care of their bodies to avoid infections and avoiding environment risk factors such as sun exposure, radiation, toxins and contaminated water.  It’s also helped women take personal responsibility for their own breast health through monthly self-breast exams and getting recommended mammograms.  And the money raised for breast cancer awareness contributes to break-through research and drugs that changed a breast cancer diagnosis from probable fatality to a continued normal life after treatment for a majority of women.

Other Interesting Facts about Breast Cancer:

  • Most breast cancer does not result in breast pain.  However, if a women experiences breast pain, she should see her doctor.  Most likely breast pain is caused by hormonal changes in the body.
  • Breast cancer is more common in dense breast tissue, but also harder to detect there.  For women with dense breast tissue, ultrasounds or MRIs may be required, rather than regular mammograms.  Women with fattier breast tissue are less likely to get breast cancer.
  • Men can get breast cancer.  Approximately 2,200 men are diagnosed each year and around 400 die of breast cancer.
  • Breastfeeding for at least one year cumulatively reduces a woman’s risk of breast cancer by 28%.  The longer she breastfeeds, the lower her risk becomes.
  • Mammogram guidelines have changed in recent years.  Now, it is recommended that women between the ages of 50 and 74 have a mammogram every two years.  Younger and older women should discuss their personal risk factors with a physician to determine if earlier or continued screenings are necessary.

Breast health and the health of women and families everywhere is important to us at Leading Lady.  So we join the country in “thinking pink” this month and raising awareness for the breast cancer cause.  It is working, even if only in small strides.  Wishing you much breast health and a renewed sense of breast cancer consciousness in October and beyond.

4 Reasons to Recycle Your Bras

braRecyclingMonth-featured brHead_01

Did you know, October is Bra Recycling Month!  Many people are aware that October is Breast Cancer Awareness and Domestic Violence Awareness Month.  Bra Recycling stands beside breast cancer and domestic violence advocacy by helping bring attention, purpose and action to these serious life-threatening causes.  By recycling bras in the month of October, women can support other women who struggle with very real issues that face millions of women and families every year.  Bra recycling supports women in many walks of life – mothers, sisters, aunts, friends, daughters – who are in a position of need.  After all, every woman needs a bra – from training bras to full figure bras, nursing bras to everyday bras.  We all need one!

This October, you can help!  That’s right.  You may not be able to devote funds to a cause.  You might not have time off work and family to participate in charity walks and events.  But you can donate a bra.  One bra, two bras, ten bras, all of your bras.  Whatever you have to donate, you’ll make a difference.  And it couldn’t be easier than donating through our friends at The Bra Recyclers.  Simply fill out a form on their website and send your bras to women around the country who need a little “lift.”

Still not convinced?  Here are 4 reasons to recycle your bra this month:

Recycling is Good for the Environment

Reduce. Reuse. Recycle. We’ve heard it and seen it everywhere.  Many of us do what we can by recycling paper and plastic in our homes and work places.  But there’s more to it 096-recyclingthan that.  Most women don’t think about recycling bras because they are undergarments.  But they can indeed be recycled and they should.  By recycling bras, you delay a substantial amount of textiles from entering landfills, including the cloth, plastic and wires that often go into bras.  Think about how many bras you have and multiply that by the number of women in the world – that’s a lot of bras rotting away in landfills.  Help your environment; Rather than tossing your older bras in the trash, toss them in the mailbox or donation bin.


You Are Making Someone Else Very Happy

While you are protecting the environment against unnecessary waste, you’re also helping your community.  When it comes to wardrobes, bras are the most basic of needs for women.  For those who fall ill or find themselves in shelters, clothes are a necessity.  And like any part of a woman’s wardrobe, clothes have the ability to boost your confidence and bring a smile to your face.  Like a favorite pair of jeans, a supportive, comfortable bra can make you feel warm all over, and in many cases, return some dignity and femininity that may have gotten lost along a rough road.  Even if you cannot witness the prideful happiness first hand, you will know that your bra donation is boosting someone else in big ways.

Recycling is Good for the Soul

Studies show that doing good deeds for others, actually improves your life too.  When you “pay it forward” in life and act as a do-gooder, you’re a “feel-gooder” as well.  Helping others gives you a sense of purpose, gratitude for your own fortunes and pride in helping others in their community.  Through volunteer work, donating or simply showing kindness, you can feel happier about yourself and improve your own wellness.  It’s like a dose of medicine for your soul.

contour-bras-with-lisa-coleYou Get to Buy New Bras

Of course if you’re giving away bras, you’re going to need to buy a few new ones as well.  If you’re anything like us, that sounds awesome!  Everyone needs to clean out their lingerie drawer a few times a year to revaluate the way their bras fit and support their bodies.  Use this opportunity to donate bras you no longer need and purchase new bras from  There’s never a bad time to pick out a sexy new full figure bra that will make you feel sassy and flirty.  Or perhaps you need some support at night and haven’t bothered to buy a proper sleep bra.  And is it even possible to have enough everyday bras?  We don’t think so.  While you’re helping others and feeling good about it, treat yourself too!

Happy Bra Recycling!

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