• Clearance items discounted 50% off, no coupon required. Coupon applies $5 shipping.
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  • We do not make price adjustments on previously purchased items.
  • Shipping promotions are extended to the Continental US ONLY.
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  • Offers may be modified or discontinued at any time without notice.
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40B Bra

Leading Lady full figure 40B bras are built from the bottom up to ensure a lifted, rounded, and supported fit from every angle. We help you achieve a seamless silhouette by constructing a 40B bra with wider wing panels that help conceal and smooth. Leading Lady balances the lift you deserve with 40B bra style you love. Leading Lady’s plus size bras are available in a variety of 40B bra styles, including underwire bras, sports bras, wirefree bras, sexy bras, leisure bras, and other cute bra styles. Pick from full cup or demi cup 40B bra styles that suit your mood and outfit flawlessly.

 

40B Bras by Leading Lady

Set Ascending Direction
  • 110 Cotton Front Closure Leisure Bra Black
    Style 110

    Cotton Front-Closure Leisure Bra
    Size 40B

    $24.00
  • 5042 Molded Padded Seamless Wire Free Full Figure Bra Black
    Style 5042

    Molded Padded Seamless Wirefree Full Figure Bra
    Size 40B

    $38.00
  • 5028 Full Figure Bra Molded Padded Seamless Underwire Nude
    Style 5028

    Molded Padded Seamless Underwire Full Figure Bra
    Size 40B

    $38.00
  • 5044 Scalloped Lace Underwire Full Figure Bra Black
    Style 5044

    Scalloped Lace Underwire Full Figure Bra
    Size 40B

    $39.00
  • 151 Zig-Zag Weave Front-Closure Leisure Bra Red
    Style 151

    Zig-Zag Weave Front-Closure Leisure Bra
    Size 40B

    $24.00
  • 5048 Crossover Front Closure Racer Back Leisure Bra Pink
    Style 5048

    Crossover Front Closure Racer Back Leisure Bra
    Size 40B

    $32.00

    $16.00

    50% Off!
  • 514 Wirefree Sport Full Figure Bra Wow Pink
    Style 514

    Wirefree Sport Full Figure Bra
    Size 40B

    $26.00
  • 600 Cotton Wirefree Full Figure Bra White
    Style 600

    Cotton Bra, Latex Free, Wireless
    Size 40B

    $27.00
  • 5415 Front Closure Racer Back Full Figure Bra Nude
    Style 5415

    Leading Lady 5415 Full Figure Front Closure Racer Back Underwire Bra
    Size 40B

    $38.00
  • 502 Bra Lace Wirefree Front Closure Full Figure Bra Black
    Style 502

    Lace Wirefree Front Closure Full Figure Bra
    Size 40B

    $26.00

    $13.00

    50% Off!
  • 5408 Lace Cup Underwire Full Figure Bra Black Lace
    Style 5408

    Lace Cup Underwire Full Figure Bra
    Size 40B

    $36.00
  • 5403 Wirefree Full Figure Bralette Black
    Style 5403

    Wirefree Full Figure Bralette
    Size 40B

    $28.00

    $14.00

    50% Off!
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