We are more than just a bra. We are a BRAnd new feeling
that sparks your confidence to take on the world.
All day comfort
No feeling beats a perfectly fitting bra that lasts with you from morning hustle to evening unwind.
Fits your needs
You deserve a luxurious high-quality feeling without breaking the bank.
Designed for every body
We celebrate your individuality. Whether you’re a 36A, 56H, or 48B, we got you!
Hottest Picks
Bought by many, loved by all
The Bra Vault
Collections that speak to you
The cotton bra that captures
hearts everywhere
Step into a world of pure bliss and comfort with our #1 bra.
Every Body is our Muse
Embracing all shapes, we create bras that fit Every Body, even the hard-to-find sizes. It's your story, and we're here to help you shine like the Leading Lady you are.
Designed for you & your life
Real Life Leading Ladies!
Tag @leadingladybras on Instagram to be featured on our page as one of our Leading Ladies.
Free shipping over $65
Easy returns
Payment options
